Compared
Apollo is a contact database plus sequencing, priced per seat with published tiers. Kaypo scores the deals that came out of that motion and tells each rep every morning which ones moved and why.
prospecting and sales engagement
Contact and company database with email sequencing, dialer and engagement tracking.
Published per seat pricing with a free tier, which is unusual in this category.
Built to find people and start conversations at volume.
deal scoring, delivered to Slack
Picks up once a conversation has become a deal. Scores each open deal nightly from buyer behavior across the CRM.
Morning Slack digest per rep with the reason next to the number, plus alerts when a deal moves hard.
Weights you can edit and a back test against your own closed deals.
$99 a month, for the whole team.
Apollo gets the conversation started. Kaypo tells you which of those conversations turned into something real, every morning, without anybody opening a report.
Questions
Kaypo is not an Apollo alternative. Apollo is prospecting and sequencing. Kaypo scores deals already in your CRM and delivers a morning reading to Slack.
Apollo scores leads and contacts for prospecting fit. That is a different question from whether an open deal will close, which is what Kaypo scores.
It arrives in Slack
Every morning, each rep gets one message naming the deals on their own book that moved overnight, biggest mover first, with the reason beside each number and the deals that have gone quiet underneath.
$99 a month, cancel any time.. Everyone on the team. No per seat charge. Connect a CRM and it runs. No implementation fee. 14 day trial. No card.
Related reading
Clay enriches and automates outbound at the top of the funnel. Kaypo scores the deals already in your pipeline. Where each one sits.
Salesloft runs sequences and cadences. Kaypo scores open deals and tells reps each morning which ones moved. Where the two sit.
The three ways to score deals in a CRM, what each costs in time and money, and why most home built scoring models stop being maintained within a quarter.
Momentum automates CRM updates and call summaries into Slack. Kaypo scores deals and sends a morning reading. Where the two overlap and where they do not.
Revenue.io combines dialer, engagement and real time guidance. Kaypo scores open deals and sends a morning reading. What each covers.
Reviewed September 20, 2026 against the product as it behaves today.